The HVAC market is a highly competitive market, with multiple providers vying for the same customers at the local level. These companies are looking for any edge they can get, so they are turning to voice talents to project a more professional image when greeting callers and educating them while they are hold. While these services have traditionally been used to cross-promote new products, the recent trend is to impart helpful information rather than just sell. Examples include:
- State or ISO-sponsored rebate programs
- Federally mandated building standards
- Energy efficiency guidance
- Repair and maintenance tips and tricks
- Equipment specifications
- New energy regulations
Sample Messages-On-Hold™ Recordings and Scripts
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We can share best practices from our work with HVAC companies.