Your call center is the area of your business where a customer will spend most of their time. The call center provides callers and partners with a first impression of a company and the brand that they are presenting to the world. So it’s a good idea to create the best recordings possible, for the … Continued
In today’s competitive marketplace, businesses strive to create a welcoming environment for every caller. One of the most critical, yet often overlooked, aspects of customer interaction is the on-hold messaging and phone tree experience. While these systems are designed to guide callers efficiently, they also offer a unique opportunity to reflect a company’s commitment to … Continued
One of the major industries that Marketing Messages does a great deal of work with is biopharma. Biopharma is akin to pharmaceuticals, with the difference being that biopharma manufacturing involves living organisms, such as bacteria, yeast, or cells. Biopharma is a massive international industry with a market value in the hundreds of billions and growing … Continued
As we’ve discussed in the past, all our first-hand experience in the field of professional voice recordings points to a trend away from neutral, machine-like audio and suggests instead that customers respond much more to voice prompts and hold messages with a personal, human touch. Whether that means striving for a more conversational feeling in … Continued
